Week 14 Part A: What we Learn from Google Analytics

Some of the features that I think are beneficial to my business are Audience Reports(Audience Demographics), Acquisition reports, & Advertising Reports. Now Audience reports are very important to any business as seeing different metrics and understanding your audience will help in creating more effective campaigns, advertising, and product developments. Many different reports are involved with your audience but the one that I think is most important is the demographics as understanding who you are attracting will really be something that you should take a look at since that could change the whole way you are doing certain things. Acquisition reports are also really important as they will let you know how you are getting your audience/users. It can help to understand where to maneuver your money or time to focus on the stream that is bringing in the most users, whatever that might. Finally, if you also have advertisements then having Advertising reports will be very beneficial since it will allow for you and our own company to understand the analytics that is critical to the growth of the business. 

I am sure that more features would be beneficial to our business but these are a few that I was able to find and will be implementing into our business.